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5 Mistakes Brands Make with their First Influencer Marketing Campaign

Social influencers have been a vital part of brands marketing and brand awareness. With the consequential rise in social media marketing, brands have extended their peddling to influencer marketing.

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Hate Speech on Influencers

Some of us are terrible at not being judgemental. We as that part of the audience have a declined tolerance.

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How Hirect is Acing in Influencer Marketing

The close relationship between a brand and its influencer and how convincingly the message is communicated to the audience defines ideal influencer marketing.

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Top Influencer Marketing Agencies in India

The influencer marketing industry has seen tremendous growth in the past few years. Influencers are constantly teaming up with brands not only for brand awareness but also for the mushrooming of each influencer

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Influencer Marketing In India and its Biggest Hosts

As an Indian, living in India (big surprise) I have seen Shah Rukh Khan, Rajnikanth, and Chiranjeevi being hero-worshipped.

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The Scope of Influencer Marketing Agency in India

The term ‘influencer marketing’ has been making solid bells and whistles in the past few years. The pandemic has played a considerable role in making this a buzzword in the digital marketing field.

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Micro-Influencers are Pocket-Rockets

Yes, you heard it right. Influencers with a dedicated social following of 10k to 50k (10,000-50,000 followers) are identified as Micro-Influencers. 

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The emergence of influencer marketing in India

It comes as no surprise that the concept of influencer marketing can be traced back to ancient times. Commercial messages, to be precise, could be considered the first form of marketing.

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How does Gen Z change the influencer marketing game?

If influencer marketing is the contemporary marketing strategy, Genz is the integral momentum. The new Genz youth is clearly influencing the purchase of various products and services, be it personal care, apparel, or food and beverages.

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How to Build an Influencer Marketing Strategy?

An amount of persuading could influence any decision. Back in the day, royal approvals under the kingship were considered to be the biggest marketing strategy.

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