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Marketing Trends in 2022

The world of marketing is evolving, and the latest trends are being shaped in the digital marketing arena. The latest technologies are driving better shifts in the marketplace.

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Tips to Start Your Influencer Journey

Influencer marketing has become a mainstream tactic for businesses. If you are someone wanting to become an influencer, this article may provide you with some tips.

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How to Build Your Brand in 2022?

Branding is one of the most essential ways to grow any business. Irrespective of the size of your business, creating a brand is important for better promoting your product or services. 

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How Can You Position Your Product/ Service As A Brand

For any company or organization, the product or service defines the business. Product positioning is the process of introducing and determining a product’s position in the mind of the audience.

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How to choose Best Digital Marketing Agency for your Business?

Digital marketing is crucial for any business in the modern world.

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How to Become a Successful Influencer?

Have you ever looked at a content creator's social media profile and thought to yourself, "Oh, this is interesting; I could be one."

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How Do Small Businesses Get Benefitted Through Influencer Marketing?

Influencer marketing has become one of the most effective marketing tools for big companies, established brands as well as small businesses.

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Guerilla Marketing

If marketing is warfare, guerilla marketing is the most eccentric combat strategy.

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How Much Does an Influencer Charge? What are the Factors Considered for Remuneration?

It has been proven in the current marketing scenario that influencer marketing is not only effective but has become the favourite marketing choice for brands.

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Kerala's Top Tech Influencers

Just like any other Indian state, Kerala has also witnessed a rapid growth in the use of social media recently. Hence, many social media influencers have come up with different types of content.

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New Rules and Regulations of Influencer Marketing

So much is changing in the online business world, as for influencer marketing. It is one of the only marketing mediums that has shown sustainable growth during the COVID pandemic.

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What are the Changing Dynamics of Influencer Marketing

Influencer marketing is all about creating the buzz on a brand and the impact should reach out to millions. As the whole digital marketing trends have shifted to the front gear, influencer marketing has emerged as a significant game-changer.

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5 Mistakes Brands Make with their First Influencer Marketing Campaign

Social influencers have been a vital part of brands marketing and brand awareness. With the consequential rise in social media marketing, brands have extended their peddling to influencer marketing.

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Hate Speech on Influencers

Some of us are terrible at not being judgemental. We as that part of the audience have a declined tolerance.

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How Hirect is Acing in Influencer Marketing

The close relationship between a brand and its influencer and how convincingly the message is communicated to the audience defines ideal influencer marketing.

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Top Influencer Marketing Agencies in India

The influencer marketing industry has seen tremendous growth in the past few years. Influencers are constantly teaming up with brands not only for brand awareness but also for the mushrooming of each influencer

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Influencer Marketing In India and its Biggest Hosts

As an Indian, living in India (big surprise) I have seen Shah Rukh Khan, Rajnikanth, and Chiranjeevi being hero-worshipped.

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The Scope of Influencer Marketing Agency in India

The term ‘influencer marketing’ has been making solid bells and whistles in the past few years. The pandemic has played a considerable role in making this a buzzword in the digital marketing field.

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Micro-Influencers are Pocket-Rockets

Yes, you heard it right. Influencers with a dedicated social following of 10k to 50k (10,000-50,000 followers) are identified as Micro-Influencers. 

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The emergence of influencer marketing in India

It comes as no surprise that the concept of influencer marketing can be traced back to ancient times. Commercial messages, to be precise, could be considered the first form of marketing.

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